The Hubcast (marketing)

In this episode, Nick Bennett joins the 'cast to talk more INBOUND breakout highlights, reporting on lifecycle stage by source, and why you might not have a lead scoring problem, you might have a lead problem.

Direct download: HubCast227_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

In this episode, we talk building reports that show funnel health over time, how you can tell how well your organization is doing on inbound culture, and the new features of HubSpot's updated Campaigns Tools.

Direct download: HubCast226_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

Sessions, agendas, and breakout speakers, oh my! We start to break down breakouts we're excited for at #INBOUND19, as well as the new Website Analytics tools in HubSpot, and a whole lot more #OrangeLife.

Direct download: HubCast225_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

This week we break down the difference between real-time and retrospective reporting, share our newly released #INBOUND19 topics, and discuss what it means to get into the testing mindset.

Direct download: HubCast224_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

Did you know you can save tables of data in the HubSpot custom reporting tools, including with cross-object reports? Did you know that if two people fill out a pop-up form on the same browser with different emails it will append the second person's email to the first contact record? HubSpot madness this episode!

Direct download: HubCast223_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

Live from HubSpot Headquarters in Boston, Bob Ruffolo joins the Hubcast today to talk about IMPACT's "publisher model," reporting on the original source of deals in your pipeline, and the Academy's site redesign.

Direct download: HubCast222_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

Now that the Great HubSpot Outage of 2019 has been resolved (for the most part...), what's next? Should we be concerned? Also in this episode, how do you tie revenue back to individual pages on your website? Report on this!

Direct download: HubCast221_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

Now that the Great HubSpot Outage of 2019 has been resolved (for the most part...), what's next? Should we be concerned? Also in this episode, how do you tie revenue back to individual pages on your website? Report on this!

Direct download: HubCast221_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT

When this episode was recorded, we were right in the middle of the Great HubSpot Outage of 2019. Stephanie Baoicchi and I spent some time breaking down the good bad and ugly. But that's not all, this ep's action-packed with tons of HubSpotty goodness!

Direct download: HubCast220_mixdown-updated.mp3
Category:Marketing -- posted at: 12:01am EDT

Do you know what an object-oriented database is? Do you know how your data is structured in HubSpot? If not - this ep's for you. We dive deep into what objects and object properties are, and why that's important for any HubSpot user (technical or nontechnical) to know.

Direct download: HubCast219_mixdown.mp3
Category:Marketing -- posted at: 12:01am EDT