The Hubcast

This week we try a new pre-production hack with OBS. We chat about social media influencer RADAR as well as Instagram, HubSpot, and so much more.

Direct download: Hubcast-167-final_mixdown.mp3
Category:Marketing -- posted at: 11:15pm EDT

In this episode of the Hubcast, GEORGE GOES OFF for a little bit.

We chat about video workshops, bots, and historical content optimization.

Ready to learn how to rock your HubSpot this week? Then let's dive in!

Direct download: hubcast_166_-_Final_for_Upload_mixdown.mp3
Category:Marketing -- posted at: 4:08pm EDT

In this interview, I dive into dangerous waters. HubSpot has decided to sunset the HubSpot keywords tool starting in May. To say that the community is up in arms is an understatement. We also uncover how this has been a decision made with thought and care towards all HubSpot customers. We share some free and paid tools, some strategies, and a ton more information. So sit back and dive in!

Direct download: SE-HubSpot-Keywords-Tool-Sunset.mp3
Category:Marketing -- posted at: 8:42am EDT

In this weeks episode of the Hubcast, we cover all things HubSpot, Google, and Wordpress. Plus, we perform a deep dive with some HubSpot tutorials and wishlist items.

Get ready to go on a fantastic Hublandia voyage with Carina and yours truly... 

Direct download: HUbcast-165-FINAl-Podcast_mix-2.mp3
Category:Marketing -- posted at: 8:40am EDT

Your website success is just a hop, skip, and a jump away! This week we chat it up with Luke Summerfield an inbound professor at HubSpot Academy. During our talk, we talked about Growth Driven Design, Jobs To Be Done, CRO, and so much more. Luke even gives us some actionable takeaways. Carina Duffy and I also cover a couple of really cool HubSpot updates along the way.

Direct download: Hubcast_164.mp3
Category:Marketing -- posted at: 9:38am EDT

Hubcast 163: Justin Champion, #NerdAlert, & Message Alerts

Are you a HubSpotter looking to take your inbound marketing to the next level? Would you like to stay up to date with all the latest and greatest HubSpot tools, tips, and tricks?

If so, you’ve come to the right place as George B. Thomas & Carina Duffy are ready to help you take your business to new heights of inbound marketing awesomeness!

Friends welcome to The All-New Hubcast.

Property of the week: Broadcast Clicks
Broadcast Clicks is the number of clicks on published social messages. This is set automatically by HubSpot for each contact.

We give this property a rating of:

Do you use this property for lists, workflows, or SMART marketing? Let us know by Tweeting @georgebthomas or @CGDuffyDesigns

HubSpot Wish List
Allow attachments received emails to log to CRM
When logging emails to CRM, allow the attachments to be placed into or linked to the Deal or Contact.

Things That Make You Go Hmmm
The persona form field is finally live in lead flows.

There is an issue! It says persona and it's not customizable. Plus, you can not customize the property itself. It should say "How would you best describe yourself"!

No worries, one of the HubSpot tutorials today is how to fix your sadness and put on that happy face once again until HubSpot fixes it and we don't need a workaround.

HubSpot Strategy
Content Strategy & Pillar Content with HubSpot Professor Justin Champion

In this interview, Justin Champion and I talk about the strategy that everyone should be using, pillar content.
We wax poetic about clusters, subtopics and a strategy that will blow your mind!
If you want to raise your SEO game then make sure to watch this episode of the Hubcast.

HubSpot Updates

[Now Live] Catalogue Custom Meeting Types Directly Within the Meetings Tool

What is it?
Now live is the ability to catalog your custom meeting types directly within the meetings tool.

Catalogue Custom Meeting Types Directly Within the Meetings Tool

Why does it matter?
Recently, HubSpot launched the ability to create, set, and report on custom “types” for calls and meetings in Sales Professional. Custom types such as “Introductory Meeting” or “Demo” gives you the ability to get organized while logging your activities and generate reports by type over time.

If you have custom meeting types created, you can now further streamline your process with the ability to catalog meetings by type directly within the meetings tool. The meeting is then automatically logged by the custom type in your CRM - this means a more efficient and accurate logging process for you, saving precious time and keeping you more organized.

Want to know more?

#NERDALERT - [In Beta] New Design Manager & New Modules Framework

The new Design Manager is now in an open beta and is available to all HubSpot Partners. Part of this new Design Manager is the new modules framework, which allows you to bundle HTML/HubL, CSS, and Javascript elements directly into the module.

HubSpot Design Manager

For a rundown of the highlights in the new Design Manager, check out these resources:

This HubSpot blog post
The designer documentation
Set Your Preferences For The Messages You Want to Recieve

First, why is this happening?

Because HubSpot is sunsetting Weekly/Monthly Portal Summary Emails. HubSpot released this statement.

In March 2018, we will stop sending the weekly/monthly portal summary emails out to HubSpot users. These emails are currently controlled by the Notifications Center.

So why the change?

You shouldn’t have to dig through many different settings pages within HubSpot to configure or refine the notifications you receive or care about.

Today, we've introduced a new unified notification preferences page that allows you to easily configure the notifications that you receive by notification type, and then more granularly by the HubSpot tool generating the notification. This new experience gives you total control about the types, and ways you receive notifications from HubSpot.

What The Hack
Because sometimes HubSpot needs a little help! And other times so do you. Weekly tips, tricks & HubSpot hacks to help you master HubSpot.

HubSpot Lead Flows: Better Personas Hack
What are you having difficulty with?
Let us create tip, trick or hack for you!

Direct download: Hubcast_163.mp3
Category:Marketing -- posted at: 8:32am EDT